Free Service Rate Benchmarker

There's no single right number; it depends on your trade, your area, and your experience. The practical answer is: at or above the typical rate for your trade in your local market, unless you have a clear reason to sit lower. This tool shows that local range so you can price to real data instead of a guess.

Local demand, cost of living and competition all push rates up or down. A London or South East trade will command far more than the same skills in a rural area, simply because customers there expect and pay it. That's why a national average is close to useless for setting your own price; you need your local figure.

It's built from real UK trader day-rate data for your trade and area, expressed as a low, typical and high band rather than a single number. It's a directional benchmark to position your rate, not a guarantee of what any one customer will pay, but it's grounded in actual rates, not a survey headline.

Usually, yes. Sitting at the bottom of your local range often means you're leaving money on the table out of habit, not because the market demands it. If you win nearly every quote, that's a strong sign you can move up. Raise gradually, watch your win rate, and you'll almost always earn more for the same work.

Only if your reviews, reliability and finish justify it; the top of the range is earned, not just claimed. But most tradespeople undershoot rather than overshoot. Aim for the typical rate first, build the reputation that supports a premium, then move toward the top end as customers prove they'll pay it.

Your Tradehand assistant makes you look and respond like the best firm in your area, with instant replies, sharp quotes and review follow-up, so you compete on quality and speed instead of being pushed to the bottom of the range on price.